Privacy Policy

1. Data Controller

We value the privacy of your personal data. This document explains how we may collect, store, process, share and transfer your personal data.

The data controller responsible for your personal data is:

Naturally.bg – an online store for natural and artisan products, including food, beverages, syrups, wines, cocktail products and more.
Naturally.bg

📬 E-mail: naturallybg.office@gmail.com
📞 Phone: +359 877 88 20 94 / +359 988 89 37 37

2. What Personal Data We Collect

In order to provide you with a complete service and process your orders, we may collect the following information:

2.1. Data You Provide Directly:

✔ Your name and company details
✔ Email address
✔ Phone number
✔ Delivery address
✔ Order and payment information
✔ Messages and correspondence

2.2. Data Collected Automatically:

✔ IP address
✔ Cookies and technical information about your device
✔ Behavioral data necessary for analysis and improvement of our services
✔ Personal data from other sources, such as social media applications

All data is processed in accordance with applicable legal requirements and for legitimate business purposes, for the performance of a contract or with your consent.

3. Purposes of Data Processing

Your personal data may be used for:

Processing orders and delivering products
Managing your user account
Communicating with you regarding inquiries, orders and customer service
Sending marketing communications only with your explicit consent
Analyzing and improving the website and store functionality
Complying with legal and accounting obligations

4. Legal Basis for Processing

The processing of personal data is based on:

Performance of a contract – processing and fulfilling your order
User consent – for example, subscribing to a newsletter
Legal obligations – such as accounting and reporting requirements
Legitimate interest – for improving our services

5. Data Retention Period

Order-related data – retained for the period required by applicable law, including for accounting and reporting purposes
Marketing data – retained until you withdraw your consent
Cookie data – retained according to the respective technology's applicable retention periods

6. Who We Share Your Data With

We may share your information with:

✔ Courier and logistics partners
✔ Payment service providers
✔ Marketing platforms only where you have given explicit consent
✔ Government authorities where required by law

👉 Your personal data is not sold to third parties.

7. Cookies and Online Tracking

The website uses cookies and other technologies to improve the user experience, perform analytics and personalize content.

You can manage your cookie preferences through your browser settings.

Naturally.bg

8. Data Subject Rights

You have the right to:

✔ Access your personal data
✔ Request correction of inaccurate data
✔ Request deletion of your personal data (“right to be forgotten”)
✔ Request restriction of processing
✔ Withdraw your consent at any time
✔ Lodge a complaint with the Commission for Personal Data Protection

📍 Commission for Personal Data Protection (CPDP)
2 Prof. Tsvetan Lazarov Blvd., Sofia 1592, Bulgaria
kzld.bg

9. Data Security

We implement appropriate technical and organizational measures to protect personal data against unauthorized access, loss, alteration or misuse.

10. Changes to This Policy

We may update this policy due to changes in applicable legislation or in the way our online store operates.

Any changes will be published on the website.

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